They say genuine shoes take you to good places; shoes are your day-to-day companion as you struggle and strive to make it in life. Having a history with your shoes is very exciting, where you look back and remember you achieved a particular milestone wearing this shoe. The footwear market is one that is highly competitive, with new trends and designs emerging every now and then.
Laron Wilson is the Founder, owner, and CEO of States Shoes, a well-known leading footwear designer brand. His goal as a business is to design shoes that are durable and are of great comfort and style. According to Laron, what makes the States shoe company stand out is his unique way of making footwear and his strong fashion sense. The brand prioritizes its clients’ needs and satisfaction, enabling them to design unique shoes. They say shoes play a role in creating the first impression; imagine entering a room with unique and easy-to-wear shoes isn’t that amazing.
As Laron puts it, each shoe is crafted and designed by a team of well-skilled Italian artisans. They use high-quality materials when crafting the shoes, making them durable, fancy, and attractive. Most of us have had issues where you purchase a shoe or any other product, and later on, you release it was counterfeit. They have features to help you as the buyer distinguish their product from the rest at States Shoes.
States Shoes was created as a passion project for Laron, who wishes to give people access to high-quality hand-crafted Italian leather shoes at affordable prices. Having looked at the existing shoes in the market and their jaw dropping prices, he felt the need to work on classy shoes that the average everyday person can afford. To achieve this, States Shoes uses locally manufactured materials which helps cut down on sourcing costs.
According to Laron, one thing that has helped him earn a spot in the competitive industry is understanding the market and his target audience. The brand has a team in place that keeps up to date with the trends. This way, he is able to design shoes that are trendy and fit well with the customer base. They also design the shoes in a way that they are comfortable to their clients and are easy to walk in.
It is essential when purchasing a shoe to find one that feels comfortable, unique, durable, and above all, in your price range. You can never have enough hand-crafted Italian leather shoes. They’re a gem!